The campaign was divided into two posters, the first one introducing us to the protagonist, Kanji Bhai, the God challenger, played by veteran actor Paresh Rawal while the second poster made us meet God himself featuring Akshay Kumar as a reel God.
What caught our attention is Akshay's contemporary look in the film. Since the time the film was announced, everyone waited with bated breath to see how Akshay would be styled as God in the movie. The posters ended the wait revealing Akshay playing a mod-God fully armed with his superbike looking totally superhuman.
OH MY GOD is a screen adaptation of Umesh Shukla's Gujarati play 'Kanji Virudhh Kanji', which has also been remade in Hindi as 'Krishna vs Kanhaiya'. The film, a by product of Grazing Goat Pictures, a joint venture between Akshay Kumar and Ashvini Yardi releases on 28th September, 2012.
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